Recently, in an interview with the Economic Observer, the chairman of Bondex Group shared in an easy-to-understand manner the valuable experience and profound insights of Haicheng Bonda in going overseas, opening up new perspectives and ideas for Chinese companies to take root in overseas markets.
Driven by the wave of globalization, Chinese companies going overseas has become an important force in promoting international economic cooperation. With the complex and ever-changing international environment and cultural differences, how to successfully gain a foothold and develop overseas has become a common challenge faced by many Chinese enterprises.
From initially providing cross-border transportation to now offering comprehensive compliance services to enterprises, Bondex Group's business model has undergone an important transformation, providing solid support for Chinese companies to take root overseas.
Bondex's overseas expansion began in the early 21st century. "At that time, our overseas expansions were still at the initial stage of 'going global', and most of our business were cross-border transportation." In 2009, when the African market became China's second largest overseas engineering contracting market, Bondex seized the opportunity and undertook the logistics project of the Addis Ababa-Djibouti Railway in East Africa. This was the first modern railway built by a Chinese enterprise using a full set of Chinese standards overseas. Since then, Haicheng Bonda's overseas business has gradually expanded, and its service content has also been continuously broadened according to the needs of customers in different countries, involving brand building, supply chain integration, and complex compliance management.
In the process of expanding overseas markets, most Chinese companies face many challenges such as language and cultural differences, and high employee turnover. These challenges are particularly prominent in Southeast Asia. In order to overcome these difficulties, Bondex's solution is to continuously strengthen team building, improve employees' multilingual abilities, and conduct in-depth research and understanding of local culture and laws and regulations to ensure the accuracy and compliance of services. Customer first, with customer needs as the core, is the service philosophy of Bondex Group.
In recent years, with the vigorous development of the new energy vehicle industry, Bondex has also undertaken a number of overseas projects for Chinese new energy vehicle companies. In these projects, it not only provides efficient, safe and reliable logistics services, but also actively helps customers solve various problems encountered in the overseas landing process, such as customs compliance and supply chain management. Especially in terms of compliance, a professional customs compliance technical team has been established to integrate resources from various countries and overall control supply chain services. This move not only improves the service quality, but also provides a strong guarantee for Chinese companies to take root overseas.
In the future, Haicheng Bonda will continue to uphold the service concept of "customer first", constantly improve its service and professional level, continue to provide escort for Chinese companies going global and help more Chinese companies shine on the international stage.
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